Let us help you tell your story
Our approach is to
- Ask the right questions to define a small business’s differentiating qualities.
- Apply marketing principles to find out why they love doing what they do to make what difference.
- Find a story and metaphor to bring their marketing content to life.
- Put that story at the heart of all their marketing communications and strategy.
We create marketing content with a strong story at it’s heart, from making your target audience aware of your value proposition leading to a conversation driving a purchasing decision. This includes
- Case studies
- Video content
- Brochures and flyers
- Web content
- Tenders, for example writing the Executive Summary
- Social Media
- Newspaper and journal articles
- Lead Magnet Articles
- Content to support Angel Investment or Crowdfunding
We write your core story which you can use for all your marketing materials. This will ensure your brand has consistent emotional appeal across any platform and audience
- A framework capturing why you exist, your target audience and how you can motivate them to act differently through your story
- A short story suitable for an elevator pitch to explain what you do in 60 seconds or for use on social media profiles such as LinkedIn
- Longer stories tailored for use as blogs, case studies, whitepapers, video content and web content or any other content you choose
Marketing and Communications Strategy
- We create an actionable Marketing Plan for your organisation and proposed calendar of marketing activities, either a one page strategy or a detailed one, whatever you want
- We create your business’s Marketing Communications Strategy and calendar of communications activities, a concise one-pager or detailed Marketing Communications Plan
Let’s put pen to paper…
Contact me, Katherine Ledger on (07703) 545117, firstname.lastname@example.org for a FREE no obligation consultation on how you can tell and sell your story through a compelling marketing copy and strategy